I was first introduced to marketing through the context of social media, where I built my personal platforms into a business of my own.
Collaborating with brands, engaging in USG content and digital ads, creating relatable content and audiences and advocating for the LGTBQ+ community.
I’ve even had a viral TikTok end up on Good Morning America!
I started social media for fun in late 2020, and quickly learned that TikTok was the ultimate platform for growth among my generation and the possibilities were endless. I began by creating relatable content, motivational videos, and skits that my peers could identify with. My account began to blow up, and I familiarized myself with this platform and the secrets behind gaining engagement. I have collaborated with brands such as LovingTan, Jeeves AI, Myro, and more, where I gained experience in operating and analytics of social media platforms. The wisdom I acquired maintaining my own account translated seamlessly on a corporate level, where I promote growth and exposure tactics for external audiences.
I am also a 2023 team member for Collective Festival Management, a marketing agency where I promote musical events and festivals, and additionally am repersented through Purgion Media Artist Marketing.
Here is an example of a post made for ColdSins, a TikTok and Instagram collaboration for an emerging clothing brand.